Strax Networks Teams Up with A Song for Cesar to Unlock Immersive Content from Acclaimed Documentary Film and Companion Site
Song For Cesar LLC, the philanthropic organization dedicated to honoring the legacy of Cesar Chavez – the human rights activist who helped put a global spotlight on the hardships faced by Latino migrant farm workers in America – today announced that their documentary film,
A Song for Cesar, as well as a companion site https://songforcesar.com will now feature immersive augmented reality (AR) content created by StraxAR, the emerging app that gives consumers immediate access to exclusive video through a simple phone scan. The programming, which also merchandises "Song for Cesar" retail products to benefit pro-social efforts the Cesar Chavez Foundation supports, was announced today by Cesar Chavez Foundation, CEO Paul Chavez, Song For Cesar Film Makers and Co- Producers, Abel Sanchez and Andres Alegria, CEO Abel Sanchez, and Strax Networks